The Ultimate Guide to Marketing Strategies

A digital marketing strategy is a plan that helps your business achieve specific digital goals

Beginner 0(0 Ratings) 1 Students enrolled
Created by Learn Ads Last updated Sat, 12-Dec-2020 English
What will i learn?
  • You will develop essential digital marketing strategies

Curriculum for this course
7 Lessons 00:28:33 Hours
Introduction to Digital Marketing Strategy
2 Lessons 00:12:15 Hours
  • Introduction 00:03:32
  • Digital Marketing Goals 00:08:43
  • Way to define and know your customer 00:08:56
  • How to Write a Value Proposition 00:02:03
  • How to Craft the Perfect Elevator Pitch 00:02:40
  • Targeting Customers 00:00:54
  • Key Performance Indicators 00:01:45
  • Internet connection
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What Is a Digital Marketing Strategy? (And How to Create Yours) - A digital marketing strategy describes a series of actions that use online marketing channels to achieve various goals: Improve your Digital marketing strategy: How to structure a plan? with this course

INSTRUCTOR - Steven Matt is the former Vice President of Digital Marketing at JPMorgan Chase & Co and is the current Global Director of Digital Marketing at First Data Corporation, the world’s largest financial technology company. Since 2003, he has helped businesses earn more money by creating the most effective and persuasive digital marketing strategies. He has worked with businesses in the following areas: advertising, art, fashion, food & beverage, technology, and finance. In the evenings, he teaches digital marketing at General Assembly and at NYC Business Solutions.

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About the instructor
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  • 9 Students
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  • 00:28:33 Hours On demand videos
  • 7 Lessons
  • Access on mobile and tv
  • Full lifetime access